12 000km. Ten countries. 94 days of riding. 27 rest days. The Tour d’Afrique is a grueling cycle challenge that tests riders’ endurance, strength and focus. This year will mark the thirteenth tour that sees cyclists put to the ultimate test as they ride from Cairo to Cape Town over a four month period.
12 000km. Ten countries. 94 days of riding. 27 rest days. The Tour d’Afrique is a grueling cycle challenge that tests riders’ endurance, strength and focus. This year will mark the thirteenth tour that sees cyclists put to the ultimate test as they ride from Cairo to Cape Town over a four month period. There’s only one participant we’ll have our eye on though and that’s the very talented and charismatic Ivan Zimmerman. He’ll be attempting his first ever Tour d’Afrique and in doing so, will achieve a life-long dream.
Sage Pastel is proud to be a co-sponsor to Zimmerman as he embarks on this incredible and inspiring adventure. As an ardent supporter of South African small and medium sized businesses, Sage Pastel knows the value of encouraging entrepreneurs to make their business dreams a reality and to become leaders within their business communites. The road to success can be a long and difficult one, but ultimately achieving your goals makes all the hard work worth it. Sage Pastel realises the importance of supporting fledgling businesses and encouraging them never to give up.
On that note, the theme for this year’s Tour d’Afrique is “Leaders Never Quit”. Just as the participating cyclists push forward and never give up in their attempt to complete the tour, so too should entrepreneurs forge ahead, setting an example and never quitting, especially during tough times. The element of struggle is present for both but the important thing is that neither of them give up.
Sage Pastel urges you to take the “Leaders Never Quit Pledge” and grow your business in 2015. When you pledge, you’ll automatically be entered into a draw where you stand a chance of winning over R30 000 in prizes. These prizes will do wonders for your business and will really help to give it the boost it needs. Click here and pledge today!
South African entrepreneurs are the future of the South African economy and even though the journey to success is sure to be filled with difficulties, they should never quit. As Ivan Zimmerman says: “Leaders don’t just dream their dreams, they do their dreams.” So support Zimmerman on his quest and pledge to ensure you do your business dreams.
To find out more and to follow Ivan Zimmerman, click here.
The Tour d’Afrique 2015 starts today and ends on 9 May. Winner of the Sage Pastel Leaders Never Quit Pledge to be announced then.
Find out how Sage Pastel can help you and your growing business.
Featured image: https://www.pastel.co.za